Marcom LA is seeking an Associate Creative Director, Copy to work in a team responsible for developing global multi-platform marketing campaigns supporting our sports division.
You’ll work across sports to create integrated strategies and messaging for brand campaigns, digital performance campaigns, social, owned channels, and new mediums of communication.
Key Qualifications
- 7+ years experience concepting and writing major marketing, communication, or advertising campaigns
- Has a deep knowledge of the creative development process, and a portfolio of high-quality work in the mediums of advertising, social media, conceptual campaigns, product launches, and branding
- Deep knowledge of sports, with a strong working knowledge and POV on what’s happening across culture.
- Has an understanding of OOH, experiential, digital media and performance marketing
- Proven experience leading large-scale, global tentpole campaigns, spanning formats from broadcast/commercial work and short films to social-first storytelling and stunt-driven activations.
- Has the expertise and flexibility to evolve creative campaigns based on metric-driven learnings to achieve business objectives
- Effectively problem solves in accordance with project constraints, parameters and feedback
- Experience collaborating with creative, design and production partners to tell a cohesive story
- Ability to deliver quality, conceptual ideas at high volume in a tight timeframe
- Experience shepherding concepts through multiple approval rounds and getting buy-in from leadership
- Sharp attention to detail, and a strong process to manage changes across multiple deliverables and software systems
- Communicative, collaborative, team-oriented, and receptive to feedback
- The ideal candidate has either worked in an agency, or with an in-house marketing team
- Must be comfortable working with a creative partner as this role is one-half of a creative duo (ACD, Copy & ACD, Art).
- Experience in Keynote is a plus.
Description
- Reporting directly to the Creative Director, you will be responsible for writing conceptual film work for Sports and MLS Season Pass, as well as day-to-day digital marketing.
- Collaborate with conceptual art directors and designers to develop compelling stories, and hard working digital performance assets for our brand.
- Create, refine, and present work to executives. Articulate concepts with energy and enthusiasm.
- Gracefully take direction from senior leadership, and find ways to be creative within brand guidelines.
- Work with project managers, producers, and creative directors to stay on schedule and meet deadlines.
- Work in a deeply-cross functional environment, with the ability to learn multiple systems, processes, org structures, and key partners quickly.
Education
Bachelor’s degree or equivalent work experience preferred
Hours may fluctuate based on project needs.
