• Intellectual Property
• Claims
• Deployment
• BI-Lingual
• Strong Communication Skills
• Product Marketing
• Public Relations
• Marcom
• Advertising

The Advertising Manager will be responsible for the creative localization, production, deployment and evaluation of our advertising campaigns. You’ll brief our creative agency, and handle the localization and amplification of campaigns to work effectively across Brazil, Mexico, Chile and US Hispanic. 

Other responsibilities include obtaining creative approvals in addition to coordinating with the Media Manager for the ongoing monitoring and optimization of campaigns.  

Role & Responsibilities

Handle the implementation of all advertising creative, working with our creative agency account team and Apple internal teams (Editors, Product Marketing, PR, Legal and Business Affairs) to evaluate recommendations for relevance and effectiveness within the market.

Coordinate creative validation with the local Creative team.

Lead on local origination initiatives, from creative concepting with the agency to production to execution.

Ensure that work originated by the Worldwide Advertising team can be effectively localized; monitor issues such as cultural relevance and market priorities, legal constraints.

Ensure effective localization process while maintaining Apple’s brand positioning; keeping a consistent look and feel from one media form to another, and from one campaign to another. 

Ensure that all localized work created by the agency meets Apple’s standards for creative excellence, technical accuracy, integrity of claims and protection of our intellectual property rights and trademarks. 

Find and present opportunities of how advertising campaigns can be amplified based on market priorities, country-related cultural and media opportunities.

Prepare “campaign launch” announcements and presentations to share advertising activity with the broader internal teams. 

Key Qualifications

• You're passionate about creativity and have an eye for detail.
• You're able to lead and inspire the team, both the external agency and the wider team within Marcom.
• You can judge creativity and understand Apple’s tone of voice and guidelines, in order to give constructive creative feedback to the agency.
• You are bilingual and have strong communication skills — Spanish or Portuguese. 
• You bring substantial experience working within a global client and agency structure (either a creative agency, media agency, or client side), with a track record of running ad campaigns for global brands.
• Your media understanding (traditional as well as digital) enables you to manage and optimize media plans with the Media Strategist.
• You have strong production knowledge (broadcast, outdoor, print and digital).
• You have the ability to learn new processes and technology quickly.
• You love to work with others. We work very collaboratively here.
• You are able to prioritise and work quickly and efficiently within very tight time frames.
• You have a hands-on, can-do approach to solving problems.
• Remarkable attention to detail and lots of passion for the brand!
• Patience and a good sense of humour. (There will be days when you'll need it.)
  
   

• Preferred years of experience : 8+ Years
• Travel Required : No travel required
• Business Day Timings: 9 AM to 5 PM