Summary
We’re looking for a Senior Integrated Producer to manage end-to-end production across Marcom LA initiatives, with a primary focus on digital creative production and 360 campaigns. In this role you will collaborate with a group of creatives, strategists, brand managers, project managers, as well as cross-functional and external partners, to relentlessly uphold our creative vision to the high standard of Apple. This role is for Apple’s App Store, with the potential to work on additional lines of business if/as needs arise.
Responsibilities
- Plan, manage and communicate workflows and production processes, ensuring an effective exchange of information, scope and set of locked deliverables.
- Define LOB and project scope with internal and external partners – updating and advising on costs, schedule and resources on an annual and quarterly basis.
- Steward production from concept to delivery in the realm of: digital production, organic social content, integrated campaign development, VFX/motion graphics and localization
- Lead and/or support integrated campaign efforts, producing full-funnel creative executions
- Manage multiple projects and deliverables while navigating and thriving in a fast-paced, high-impact environment
- Foster relationships and serve as Production point of contact for internal Apple teams and stakeholders
- Assist Managing Producer with onboarding new team members, driving day-to-day check-ins with producers and ensuring best practices across the LOB are being adhered.
- Lead and collaborate with internal teams throughout creative development, including Media, Business Affairs, Design Team, Photo Team, Music Team, etc.
- Guide selection of, and ongoing communication with, external vendors and production partners, representing Marcom LA with expertise, grace and integrity
- Lead regular production-related project meetings (kick-offs, status, creative reviews, etc), and communicate action steps and updates to the broader team
- Expertly guide creative development through creative review cycles
- Independently manage budgets, scope and production financials
- Manage day-to-day escalations and troubleshooting of production challenges
- Ensure all deliverables are executed to the highest production value, meeting creative expectations in balance with marketing objectives while adhering to established timelines and budget
Qualifications
- 10+ years of advertising and/or marketing production experience
- Deep knowledge of advertising and digital specifications and production processes, with background in translating and optimizing creative for digital formats
- Experience working on integrated, 360 campaigns
- Deep familiarity with the digital space, and a strong ability to identify opportunities for efficiency and innovation
- Strong relationships with various production houses with the ability to evaluate vendors for specific project needs
- Experience leading and managing external agencies and/or production partners
- Ability to review SOW’s, handle budgets, negotiate costs efficiently with third party vendors, build PR’s, PO’s and track spend
- Experience articulating creative intent to others and proactively coordinating with partners to bring ideas to life
- Familiarity with creative planning and effective resource management, as well as understanding the impact of production decisions on creative output and effectiveness
