SUMMARY
Apple TV’s Marketing team crafts world-class campaigns that connect audiences with high-quality stories, building brand awareness and loyalty. We drive innovation and excellence, from strategic vision to creative execution, collaborating across the Apple ecosystem, as well as agencies, studios, and talent to place Apple TV at the heart of global culture. The Integrated Producer, Live Events sits within Creative Studio Operations and oversees the execution of marketing events and activations. This role drives operational excellence and production strategy across multiple titles simultaneously, requiring strong leadership, cross-functional agility, and the ability to navigate complex, competing objectives. The ideal candidate has a background in fast-paced entertainment marketing, extensive live event and activation production expertise, and proven experience managing both internal teams and external partners.
KEY QUALIFICATIONS
• 7–10 years producing and delivering live events, experiential marketing activations, and live action production (brand or agency side).
• Excellent project and time management skills, with the ability to anticipate challenges and adapt through deep experience managing event run-of-show, asset delivery, and approval cycles.
• Proven cross-functional collaboration skills, with experience partnering closely with marketing strategy, creative, live production, publicity, and external partners such as social creators and creative agencies.
• Experience coordinating the development and delivery of event-related creative assets and managing on-site capture and real-time event promotion workflows.
• Track record of improving production processes and systems, identifying operational gaps, and introducing tools to drive efficiency.
• Skilled at tracking nuanced production budgets and campaign finance details across multiple quarters, projects, and vendors.
RESPONSIBILITIES
• Oversee end-to-end execution of marketing events and experiential activations across multiple Apple TV series and films, balancing fixed deadlines, shifting objectives, and title- specific details.
• Drive cross-functional alignment and collaboration across marketing strategy, creative, live production teams, publicity, and external stakeholders, including creative agencies and social creators.
• Lead on-site management of social creators who are shooting and posting from live events or production sets, ensuring deliverables align with creative briefs, schedules, and brand standards.
• Coordinate the development, delivery, and quality control of all event-related assets across physical and digital touchpoints.• Oversee on-site content capture and real-time social publishing during events to support live promotion and maximize audience engagement.
• Own production budgets and scope across multiple titles with internal and external partners, identifying opportunities to improve cost efficiency and strengthen vendor relationships.
• Partner with legal and business affairs teams (internal and external) to ensure all events, talent/creator arrangements, clearances, and representations of Apple meet brand and legal standards.
EDUCATION
A Bachelor’s degree or equivalent experience
