The Partner Communications team amplifies our company's brand and drives customer engagement through strategic marketing initiatives with our partners. We collaborate with some of the world's leading companies to create innovative campaigns and experiences that reach customers in new and impactful ways, ultimately contributing to our company's overall marketing success.
Description:
The Partner Communications Manager is responsible for driving marketing innovation and raising the creative bar with indirect Channel Partners, while upholding the integrity of the company's brand. This role strategically leads marketing effectiveness through our company's partner channels, influencing global strategies, fostering collaboration, and ensuring impactful communications that resonate with customers.
Responsibilities:
- Drive innovative partner strategies and impactful creative work for our company's products and services.
- Develop impactful creative work through a deep understanding of the company's brand, our partner’s brands, commercial priorities, market trends and challenges.
- Collaborate with global teams to understand macro and communications trends for our company's products and services.
- Synthesize learnings into insights to drive optimization of future advertising, digital, and in-store efforts.
- Work with Global (Geo) Partner Communications teams to develop partner strategies and communication plans.
- Develop and drive global processes to improve the quality and effectiveness of partner work.
- Collaborate extensively across internal and external teams, including Carriers, Retailers, Banks, Small & Medium Businesses, and Media Content Providers.
- Inspire and contribute to the global network of Geo Partner Communications Managers, sharing best practices and learnings.
Minimum Qualifications:
- 7+ years of marketing communications experience focused on building brands and driving business results.
- Demonstrated ability to analyze partner businesses, marketing strategies, and consumer insights (B2C and B2B) to identify opportunities and develop effective global communication strategies.
- Deep understanding of digital and social platforms (e-commerce, content, CRM, customer segmentation, personalized marketing techniques, performance marketing, digital in-store) and how they can be leveraged to deliver compelling product experiences and drive customer lifecycle management and retention strategies.
- A track record in leading and influencing stakeholders at all levels of an organization.
Preferred Qualifications:
- Passion for great work, with a tremendous ability to influence both internal and external stakeholders.
- Passion and eagerness to drive thoughtful strategy, build innovative communication plans, and develop great creative and integrated campaigns.
- Proven ability to thrive in cross-functional teams, build strong relationships, and confidently influence stakeholders across a matrixed organization to drive results.
- Bachelor’s degree, MBA or advanced business degree.
Hours may fluctuate based on project needs.
