Job Summary
The Global Comms Manager within the Channel Cross-Functional (XF) team will act as a key point of integration and accountability for initiatives supporting the Channel business unit, globally, focused on services.
In this role you will work to define go-to-market strategies, ensure alignment with key partners, and oversee the cross-functional creation and delivery of creative. In addition to working with key partners to evolve the work itself and how we make it.
In this role you will
- Define channel roadmap and prioritize efforts. Work with Brand, Operations, Partner Comms and Functional teams to develop and align on quarterly marketing plans for channel. Prioritizing efforts based on roadmap and key inputs.
- Oversee brief development and services communication plans. Synthesize inputs and facilitate alignment with brief owner(s), strategists and key creative partners to develop integrated marketing communications plans for Services in Channel—adjusting and managing for ever-shifting priorities in this process.
- Serve as central point of contact and integrator. Actively partner with all teams (Brand, Partner Comms, Operations, Planning, Design, Interactive, MG/Video, Advertising, and GEO teams) to seamlessly lead Channel work through the marketing team. Develop deep collaboration with key teams across the company (Services Marketing, Sales, Business Development, Legal) to deliver best-in-class work that meets brand, partner, and commercial objectives.
- Be adaptable and comfortable with ambiguity. Effectively context switch between high-level strategic planning and day-to-day operational tasks. Adapt to changing circumstances while continuing to push work forward.
- Seek insights and evolve the work. Partner directly with business leads to understand business and operational drivers to better inform creative considerations. Identify new ways of working and evolve communications as the marketing roadmap, channel/partner landscape, and marketing strategies and deliverables evolve.
- Ensure work is tracked, flawless, and on-time. Provide oversight throughout the creative process to ensure ongoing alignment of deliverables with brief and on-time delivery. Maintain Plan of Records (PORs) that capture project details and scope through completion.
- Represent Channel across the company. Understand the goals of Channel within the marketing team and advocate across the company. Educate key stakeholders on the channel landscape and significance of channel initiatives.
- Hours may fluctuate based on project needs.
Key Qualifications
- Proven ability to build rapport, credibility and influence across multiple teams and stakeholders to get results
- Expertise in building frameworks and actionable insights that enhance the creative development process
- Experience in representing marketing communications strategy that encompass a broad range of marketing/messaging vehicles and deliverables
- Ability to balance working in a creatively driven organization with an integrated, analytical, and disciplined approach to marketing
- Excellent written, verbal, and presentation skills and can communicate effectively with a broad range of stakeholders, including leadership.
- Organized, resourceful, efficient, adaptable, and results-oriented and can solve complicated problems with a positive attitude
- Hands-on experience encompassing Marketing Communications disciplines preferred
Education
Requires BA or BS degree
